Traditional TV viewing on the rise in Australia despite new gadgets

Posted in: Online TV/Music at 20/02/2012 16:44

Television viewing has increased on conventional screens as well as mobile devices and computers, bucking predictions that more smart phones and tablets would cause a decline in traditional TV watching.

Traditional television viewing grew by 4 per cent in the 12 months to December 31, from 108.51 hours per person per month to 113.38 hours, according to the first comprehensive national multi-screen report compiled by audience measurement companies OzTAM, Nielsen and Regional TAM.

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